Quizzes are incredibly popular. The New York Times is known for quality journalism, but their most popular piece of content in 2014 wasn’t an in-depth article about some serious topic, it was… you guessed it - a quiz.
The quiz asked Americans about which words they used and how they pronounced them, then provided a personal dialect map, showing which parts of the U.S. they were likely to come from.
Neil Patel says, "Using quizzes as a part of your marketing strategy is one of the most underrated types of content that every marketer should be trying.”
Quizzes build curiosity about your brand and are a fun way for you and your potential customer to get to know each other. Plus they convert amazingly well, helping you grow your email list fast!
..creating an online quiz is going to be the right move for you. But which type of quiz should you make? Click below to find out.
Which Type of Quiz Is Right For You?